Instagram’s algorithm will then decide it’s not a good image and show it less and less. This reduces your CTR (click through rate), you may get lots of viewers being shown your image, but fewer clicking through. But someone scrolling in the search feed may just pass you by. If the viewer is scrolling through the feed for who they follow they may give you the chance and click through. So on the left is how one image looks on someone’s feed, and on the right is how that one image may be shown on your Instagram profile. Now when someone is scrolling their feed, they won’t see all nine images in one grid, they’ll see one image.Īlso, because Instagram doesn’t show your feed by date anymore, they may be shown the nine images at different times of day or week even. What I mean by this is you need to see the ‘bigger picture’, if you’ll forgive the pun. The problem with the Instagram giant square mural or mosaic is that it looks great as a whole. So what if they’re not on your profile? Problems with the Instagram Giant Square Someone who is scrolling quickly will not be able to miss a giant square grid.įor me though, this may be great for featuring pictures, but for it to have an effect the viewer needs to be on your profile.

This is a great way to feature an image you want to promote more prominently. When a viewer is scrolling down your profile and sees a much bigger picture, but divided into 9 images, occupying more screen real estate, this can have a bigger impact than a smaller image.Ĭhoosing the right image is then key, you want one that will grab the viewer’s attention which is something everyone is fighting for on social media. Using 9 square images in a grid can look great if you use it in the right way for the right style. Go Further and add White Borders and Optimizing.Step 3 – Save to Camera Roll and Upload.Problems with the Instagram Giant Square.

9 grid instagram post